THE BESTSELLING AUTHOR CODE
with Louisa Deasey
A 100 minute must-watch masterclass for authors-to-be…
Learn the actual steps to making your book a bestseller so you can reach a wider audience, and catapult your publishing dreams!
2200 book sales that went towards the first week came from your strategy. We hit the Top 10 Sunday Times nonfiction business charts. Never thought I’d make a list with Simon Sinek and Napoleon Hill! Thank you!
Louisa Deasey is the real deal. Writers would do well to stumble upon her at the beginning of their publishing journey. She packs her courses with significant substance and mindset strategies. I return to the trainings again and again.


YOU’VE SIGNED THE PUBLISHING CONTRACT, NOW YOU’RE EAGERLY AWAITING YOUR BOOK’S PUBLICATION TO RECEIVE NEWS LIKE THIS…
📚 Your book hits the bestseller list in its first week of publication
📚 Your agent (& publisher!) want your next book, because your first one sold so well!
📚 Your book gets produced as an audio book, and your one manuscript gets re-printed & republished in multiple regions
👑 You receive royalties each year, because you actually earned out the advance (only 1% of authors do this!)
And all this is possible because you learnt the bestselling author code and did the right things in the right order before publication day!
THE STORY OF MY FIRST BOOK LAUNCH IS SO COMMON AMONG FIRST-TIME AUTHORS
Before my first book came out, I just planned the book launch event. Can you relate? It’s such a mountain to even GET a book deal, I thought the writing and the pitching was my work, done!
Like most first-time authors, I had a fun launch night, did a little bit of media and then my book slowly faded from sight after the initial 3-month visibility period. I never earned out the advance and although it sold relatively well, it wasn’t a bestseller.
With my second book, I was determined it would sell and I KNEW what I needed to do because I’d been through the publishing and launch process once before – I knew what time to expect what things and most importantly, I knew i had to do more than draft my book launch speech to make it sell well!
What I learned I want every first-time author to know, too! Because so many traditionally-published authors don’t understand what they need to do to make their book a bestseller.
My second book was a bestseller in multiple regions (over years, not one week!) and delightfully, stocked in my favourite bookstores across the world. I’ve cracked the code and I’ve broken it down – so that if you’ve signed a book deal and you have a nonfiction coming out with a traditional publisher – you can learn the bestselling author code, too!
INTRODUCING… THE BESTSELLING AUTHOR CODE!

For ambitious writers determined to become bestselling authors!
In this 100-minute pre-recorded masterclass you’ll learn:
✔️ What actually makes a difference to book sales – as researched by a physics professor!
✔️ Your #1 JOB as an author (it’s not what you think!)
✔️ The marketing strategy bestselling nonfiction authors have followed [case studies & examples!]
✔️ How to make more sales before your book comes out
✔️ The BIG differences in selling a traditionally-published book and self-published books
✔️ EXACTLY what to expect from your traditional publisher when it comes to promoting your book
Plus a LOT more information that is simply not shared anywhere in publishing circles!!
Louisa came up with a genius marketing plan for my upcoming book launch which grew my business at the same time, and those sales have really helped me with the pitch for my next book!
WHAT YOU RECEIVE:
🌠 The Bestselling Author Code Masterclass [100 minute pre-recorded slide presentation / video masterclass]
🌠 Your Author Brand Masterclass [30 mins+ usually available exclusively in my Bestseller & Beyond mastermind]
🌠 A detailed Author Marketing Checklist [what to do in each of the 3 phases of your book launch]
🌠 Lifetime access to this digital bundle so you can watch and learn whenever you please, replay, and take copious notes (you’ll want to!)
THE INVESTMENT
For just $333 you can learn a process that could change your entire career…!
IS THE BESTSELLING AUTHOR CODE FOR YOU?
✔️ You have a book coming out in the next 6-18 months [or you know someone who does – this is an excellent gift for the author in your life!]
✔️ You want to know what to expect from your Publisher & what you need to do
✔️ You want to know the difference between launching a self-published book Vs a traditionally-published book
✔️ You love to learn & you’re determined to sell more books and be an agent and publisher’s dream!
✔️ You want to know what actually affects book sales! [Maybe you work in publishing in some other capacity]
❌ You haven’t signed a book deal yet (this is NOT about selling a manuscript to a publisher – you can look at my Book Deal Accelerator program to learn that)
❌ You’re looking for a course on self-publishing (this is a strategy to launch a bestseller with a traditional publisher, and explains the difference in marketing traditionally published books and self-published books, but it’s not about self-publishing your book
❌ You want to sell a book that’s already been out for many years (this strategy is very important to implement BEFORE the book comes out)
LOUISA DEASEY IS A BOOK COACH & TWICE-PUBLISHED, BESTSELLING AUTHOR
Louisa Deasey studied Professional Writing & Editing at Royal Melbourne Institute of Technology followed by a Copywriting intensive at the University of Melbourne. Soon after graduation, Louisa started writing health, business and psychology features for major magazines and newspapers including The Age, The Australian, The Sydney Morning Herald, Elle, Vogue, Cosmopolitan and many more, becoming one of the most successful lifestyle journalists in Australia. Her first book was published by Allen & Unwin and nominated for two awards, and her second book, published by Scribe, has been a bestseller on multiple continents and released as an audio production from Blackstone.
In 20+ years in major print and online media, Louisa’s work has spanned media consulting, digital marketing & strategy for 7-figure businesses, brands and major media organisations. Louisa combines media, traditional publishing and journalism expertise with a passion for self-development, and the digital world.


I’ll never forget you simplifying my deadline for me when I was completely overwhelmed. Thanks to your brilliant plan, I got my first book to the publishers on time!
Louisa is one of those rare writers who is always researching and searching for a better way to do things – her passion for creating online offers that convert is second to none! Louisa reviewed different assets for my online course business and her great eye for detail meant that she not only spotted gaps and inconsistencies, but also made lots of valuable suggestions for improvement.
I wouldn’t be here if it weren’t for your expert guidance at the very start of my journey. Thank you so much, Louisa.