YOU’VE SIGNED THE PUBLISHING CONTRACT, NOW YOU’RE EAGERLY AWAITING YOUR BOOK’S PUBLICATION TO RECEIVE NEWS LIKE THIS…ย
๐ Your book hits the bestseller list in its first week of publication
๐ Your agent (& publisher!) want your next book, because your first one sold so well!
๐ Your book gets produced as an audio book, and your one manuscript gets re-printed & republished in multiple regions
๐ You receive royalties each year, because you actually earned out the advance (only 1% of authors do this!)
And all this is possible because you learnt the bestselling author code and did the right things in the right order before publication day!
THE STORY OF MY FIRST BOOK LAUNCH IS SADLY VERY COMMON AMONG FIRST-TIME AUTHORS
Like most first-time authors, I had a fun launch night, did a little bit of media and then my book slowly faded from sight after the initial 3-month visibility period. Like 70% of authors, I never earned out the advance and although it sold OK, it wasn’t a bestseller.ย
With my second book, I was determined to make it a bestseller. And I knew that SO much of that was up to me.
What I learned was to take certain vital steps BEFORE publication date which actually affect sales for years to come.
My second book was a bestseller in multiple regions (over years, not just one week!) and delightfully, stocked in my favourite bookstores across the world. I’ve cracked the code and I’ve broken it down – so if you’ve signed a book deal and you have a book coming out in 6-12 months – you can learn the bestselling author code, too!
INTRODUCING… THE BESTSELLING AUTHOR CODE!

For ambitious writers determined to become bestselling authors!
You’ll learn:
โ๏ธ The actual code to launching a bestselling book – as researched by a physics professor!
โ๏ธ The strategy I followed to make A Letter From Paris a bestseller [plus other recent bestselling nonfiction examples]
โ๏ธ The difference between selling traditionally published books Vs self-published books
โ๏ธ What constitutes an actual bestseller and why it’s so much more than a stamp
โ๏ธ How to capitalise on the digital revolution and make more sales in the short AND long-term
โ๏ธ The HUGE advantage you have being traditionally-published in the pre-launch phase
โ๏ธ 6 marketing assets to create that will see you selling thousands more copies and reaching masses with your message
โ๏ธ EXACTLY what to expect from your traditional publisher when it comes to promoting your book
Plus a LOT more information that’s usually hidden from first-time authors about the financial side of the traditional publishing industry!
WHAT YOU RECEIVE:
๐ The Bestselling Author Code Masterclass [pre-recorded video]
๐ Your Author Brand Masterclass [usually available exclusively to Bestseller & Beyond mastermind clients]
๐ Reframing Author Marketing Bonus Video [how to think about self-promotion so it doesn’t feel ick!]
๐ Marketing Your Book [downloadable guide with easy-to-implement ideas from a bestselling strategy]
๐ Your Author Marketing Checklist [what to do in each phase of your book launch]
IS THE BESTSELLING AUTHOR CODE FOR YOU?
โ๏ธ You have a book coming out in the next 6-18 months
โ๏ธ You want to know what to expect from your Publisher & what you need to do to make more sales
โ๏ธ You want to know the difference between launching a self-published book Vs a traditionally-published book
โ๏ธ You love to learn & you’re determined to sell more books and be an agent and publisher’s dream!
โย You haven’t signed a book deal yet (this is NOT about selling a manuscript to a publisher)
โ You’re looking for a course on self-publishing (this is a strategy to launch a bestseller when you have a traditional book deal, some of the codes work for self-published books but this does not teach you self-publishing processes)
โย You want to sell a book that’s already been out for many years (this strategy is very important to implement BEFORE the book comes out)
The 6-12 months before your first book launch is nerve-wracking and exciting. You feel like a rocket about to take off, and itโs a strange and uncertain time.
LOUISA DEASEY IS A BESTSELLING AUTHOR & DIGITAL STRATEGIST
Louisa Deasey studied Professional Writing & Editing at Royal Melbourne Institute of Technology. Soon after graduation, Louisa built a successful freelance writing business as a health, business, travel and psychology journalist for major magazines and newspapers including The Age, The Australian, The Sydney Morning Herald, Elle, Vogue, Cosmopolitan and many more. Her first book, Love & Other U-Turns, was published by Allen & Unwin and nominated for two awards, and her second book, A Letter From Paris, has been a bestseller on multiple continents and produced as an audio production. More recently, Louisa has built a successful online education business and pivoted to coaching digital marketing and business strategy for some of the top online educators in the field.
Louisa blends a unique combination of 20+ yearsโ expertise in media, authorship, publishing and journalism with a passion for the digital world.








